Welcome to the Willow website (the “Website”) which is proudly operated and run by Willow End of Life Education and Planning (“Willow” or “We”). We are passionate about our work and are thrilled that you landed here, on our page. As you explore our various offerings, please keep the terms and conditions of the Website in mind, as they are legally binding upon you:

Disclaimer – Use of Information on the Website

Willow operates in a unique industry, using original services and methods to find opportunity and growth in the face of difficult questions. It is important to remember that the information posted on the Website are the ideas and methods employed by Willow to deal with sensitive topics. Anything published on the Website should be taken simply as being informative.

Ultimately, you are the only one responsible for any choices or decisions you make or actions you take following your visit to the Website. Further, Willow makes no representations that it offers any professional services in any area outside of the core competency of its business, chiefly advising and guiding people to make meaningful decisions surrounding their life, end of life, and death, and does not represent or warrant that it has any expertise in the legal, accounting, financial planning, insurance or healthcare fields

Limitation of Liability

Under no circumstances, including, but not limited to, negligence, shall we, our subsidiary and parent companies or affiliates be liable for any direct, indirect, incidental, special or consequential or inconsequential damages that result from the use of, or the inability to use, the site, including its materials, products, or services, or third-party materials, products, or services made available through the site, even if we are advised beforehand of the possibility of such damages. (because some states do not allow the exclusion or limitation of certain categories of damages, the above limitation may not apply to you. In such states, our liability and the liability of our subsidiary and parent companies or affiliates is limited to the fullest extent permitted by such state law.) You specifically acknowledge and agree that we are not liable for any defamatory, offensive or illegal conduct of any user. If you are dissatisfied with the site, any materials, products, or services on the site, or with any of the site’s terms and conditions, your sole and exclusive remedy is to discontinue using the site and the products, services and/or materials. This site is continually under development and company makes no warranty of any kind, implied or express, as to its accuracy, completeness or appropriateness for any purpose.

The participant acknowledges and agrees that no representation has been made by or its affiliates and relied upon as to the future income, expenses, sales volume or potential profitability that may be derived from the participation in or purchase of any product or service on this site.

All links are for information purposes only and are not warranted for content, accuracy or any other implied or explicit purpose.

Our License to You

All of the materials on the Website are the property of Willow and are protected by copyright, trademark and other intellectual property laws. You may not use the website or the materials on the Website in any way which might infringe upon Willow’s right without the appropriate authorization. This means you may not modify, copy, reproduce, republish, upload, post, transmit, translate, sell, create derivative works, exploit or distribute in any manner or medium from the Website. However, you may, from time to time, download or print offerings from our website as long as such use is noncommercial and does not infringe upon the relevant intellectual property laws.

Limitations on Linking and Framing

We allow you to establish a hypertext link to the Website, so long as the link does not infer or state any sponsorship of your site by Willow the Website. You may not, without prior written consent of Willow, frame or inline link any of the content of the Website, or incorporate materials from the Website into other services or other sites on the internet.  

Disclaimer to Third-Party Sites

If there are links on the Website which provide links to third-party sites, We want you to know that any such connection does not imply an endorsement or sponsorship of such websites by Willow. Further, by posting a link to another site, Willow will not be held responsible nor does it guarantee the accuracy of any information, content or thoughts expressed on third-party sites. We probably put in the link because we thought it would be helpful to our community, but that is the extent of our connection to any third-party website.

Privacy Policy:

Willow End of Life Education and Planning (“Willow“) operates www.WillowEOL.com and may operate other websites. It is Willow’s policy to respect your privacy regarding any information we may collect while operating our websites.

Website Visitors

Like most website operators, Willow collects non-personally-identifying information of the sort that web browsers and servers typically make available, such as the browser type, language preference, referring site, and the date and time of each visitor request. Willow’s purpose in collecting non-personally identifying information is to better understand how Willow’s visitors use its website. From time to time, Willow may release non-personally-identifying information in the aggregate, e.g., by publishing a report on trends in the usage of its website.

Willow also collects potentially personally-identifying information like Internet Protocol (IP) addresses for logged in users and for users leaving comments on www.willoweol.com blogs/sites. Willow only discloses logged in user and commenter IP addresses under the same circumstances that it uses and discloses personally-identifying information as described below, except that commenter IP addresses and email addresses are visible and disclosed to the administrators of the blog/site where the comment was left.

Gathering of Personally-Identifying Information

Certain visitors to Willow’s websites choose to interact with Willow in ways that require Willow to gather personally-identifying information. The amount and type of information that Willow gathers depends on the nature of the interaction. For example, we ask visitors who sign up at www.willoweol.com to provide a username and email address. Those who engage in transactions with Willow are asked to provide additional information, including as necessary the personal and financial information required to process those transactions. In each case, Willow collects such information only insofar as is necessary or appropriate to fulfill the purpose of the visitor’s interaction with Willow. Willow does not disclose personally-identifying information other than as described below. And visitors can always refuse to supply personally-identifying information, with the caveat that it may prevent them from engaging in certain website-related activities.

Aggregated Statistics

Willow may collect statistics about the behavior of visitors to its websites. Willow may display this information publicly or provide it to others. However, Willow does not disclose personally-identifying information other than as described below.

Protection of Certain Personally-Identifying Information

Willow discloses potentially personally-identifying and personally-identifying information only to those of its employees, contractors and affiliated organizations that (i) need to know that information in order to process it on Willow’s behalf or to provide services available at Willow’s websites, and (ii) that have agreed not to disclose it to others. Some of those employees, contractors and affiliated organizations may be located outside of your home country; by using Willow’s websites, you consent to the transfer of such information to them. Willow will not rent or sell potentially personally-identifying and personally-identifying information to anyone. Other than to its employees, contractors and affiliated organizations, as described above, Willow discloses potentially personally-identifying and personally-identifying information only in response to a subpoena, court order or other governmental request, or when Willow believes in good faith that disclosure is reasonably necessary to protect the property or rights of Willow, third parties or the public at large. If you are a registered user of an Willow website and have supplied your email address, Willow may occasionally send you an email to tell you about new features, solicit your feedback, or just keep you up to date with what’s going on with Willow and our products. If you send us a request (for example via email or via one of our feedback mechanisms), we reserve the right to publish it in order to help us clarify or respond to your request or to help us support other users. Willow takes all measures reasonably necessary to protect against the unauthorized access, use, alteration or destruction of potentially personally-identifying and personally-identifying information.


A cookie is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns. Willow uses cookies to help Willow identify and track visitors, their usage of Willow website, and their website access preferences. Willow visitors who do not wish to have cookies placed on their computers should set their browsers to refuse cookies before using Willow, with the drawback that certain features of Willow”s websites may not function properly without the aid of cookies.

Business Transfers

If Willow, or substantially all of its assets, were acquired, or in the unlikely event that Willow goes out of business or enters bankruptcy, user information would be one of the assets that is transferred or acquired by a third party. You acknowledge that such transfers may occur, and that any acquirer of Willow may continue to use your personal information as set forth in this policy.


Ads appearing on any of our websites may be delivered to users by advertising partners, who may set cookies. These cookies allow the ad server to recognize your computer each time they send you an online advertisement to compile information about you or others who use your computer. This information allows ad networks to, among other things, deliver targeted advertisements that they believe will be of most interest to you. This Privacy Policy covers the use of cookies by Willow and does not cover the use of cookies by any advertisers.

Privacy Policy Changes

Although most changes are likely to be minor, Willow may change its Privacy Policy from time to time, and in Willow’s sole discretion. Willow encourages visitors to frequently check this page for any changes to its Privacy Policy. If you have a www.WillowEOL.com account, you might also receive an alert informing you of these changes. Your continued use of this site after any change in this Privacy Policy will constitute your acceptance of such change.

Purchasing Policies


Physical Product 

All sales for physical  products delivered or shipped  by Willow are final. No returns or exchanges will be accepted.

If you believe you received a damaged or defective product, please reach out to us at hello@willoweol.com or (604) 812-4103. Damaged or defective items will be refunded the full purchase price if requested within 30 days of order placement.

Digital Product Support

So long as Willow, the company, is in active business and so long as the product is available for sale on the website, we guarantee you access to the digital product and our willingness to do our best to resolve any issues or concerns you bring to our attention.

Online Programs

We have a 14-day 100% Satisfaction Guarantee on all Willow online programs. If after completing the program you are not fully satisfied with your purchase, contact us within 14 days of purchase and you’ll receive a prompt and full refund. Email hello@willoweol.com with your refund request.


The shipping of any physical goods is processed through a 3rd party fulfillment center therefore; we make no promise or guarantee (expressed or implied) as to the time of your product delivery. Items shipped by Willow are not tracked to minimize your cost of shipping and handling. Contact us at hello@willoweol.com or (604) 812-4103 if you wish to arrange tracking of your purchased goods.

Your items will be prepared for shipping within 3 business days. Typical delivery time can range from 5 – 7 business days depending on the ship-to address and other variables.

At this time all items are shipped from Canada and duty is not collected for overseas orders. Duty, if applicable, is the customer’s responsibility and will be paid directly to the carrier.

Contest Policies

Willow Giveaway Contest – OFFICIAL RULES


1.  PROMOTION DESCRIPTION: The WILLOW GIVEAWAY CONTEST (\”Sweepstakes\”) begins on AUGUST 26, 2020 at 12:00 PM PST and ends on SEPTEMBER 9, 2020 at 12:00 PM PST (the \”Promotion Period\”).

The sponsor of this Sweepstakes is WILLOW END OF LIFE EDUCATION AND PLANNING (“Sponsor”). By participating in the Sweepstakes, each Entrant unconditionally accepts and agrees to comply with and abide by these Official Rules and the decisions of Sponsor, which shall be final and binding in all respects. Sponsor is responsible for the collection, submission or processing of Entries and the overall administration of the Sweepstakes. Entrants should look solely to Sponsor with any questions, comments or problems related to the Sweepstakes. Sponsor may be reached by email at hello@willoweol.com during the Promotion Period.

2.  ELIGIBILITY: Open worldwide to participants who are 18 years of age or older (the \”Entrant\”). Sponsor, and their respective parents, subsidiaries, affiliates, distributors, retailers, sales representatives, advertising and promotion agencies and each of their respective officers, directors and employees (the \”Promotion Entities\”), are ineligible to enter the Sweepstakes or win a prize. Household Members and Immediate Family Members of such individuals are also not eligible to enter or win. “Household Members” shall mean those people who share the same residence at least three months a year. “Immediate Family Members” shall mean parents, step-parents, legal guardians, children, step-children, siblings, step-siblings, or spouses. This Sweepstakes is subject to all applicable federal, state and local laws and regulations and is void where prohibited or restricted by law.


Grand Prize: Winners will receive Willow’s 7 Tools Online Program and all digital tools. (approximate retail value or “ARV”: $200)

Only one prize per person and per household will be awarded. Gift cards and gift certificates are subject to the terms and conditions of the issuer. Prizes cannot be transferred, redeemed for cash or substituted by winner. Sponsor reserves the right in its sole and absolute discretion to award a substitute prize of equal or greater value if a prize described in these Official Rules is unavailable or cannot be awarded, in whole or in part, for any reason. The ARV of the prize represents Sponsor’s good faith determination. That determination is final and binding and cannot be appealed. If the actual value of the prize turns out to be less than the stated ARV, the difference will not be awarded in cash. Sponsor makes no representation or warranty concerning the appearance, safety or performance of any prize awarded. Restrictions, conditions, and limitations may apply. Sponsor will not replace any lost or stolen prize items.
This Sweepstakes is open to participants worldwide. All federal, state and/or local taxes, fees, and surcharges are the sole responsibility of the prize winner. Failure to comply with the Official Rules will result in forfeiture of the prize.

4. HOW TO ENTER: Enter the Sweepstakes during the Promotion Period online by visiting the entry form, which can be found on the following website at try.willoweol.com/giveaway.

Automated or robotic Entries submitted by individuals or organizations will be disqualified. Internet entry must be made by the Entrant. Any attempt by Entrant to obtain more than the stated number of Entries by using multiple/different email addresses, identities, registrations, logins or any other methods, including, but not limited to, commercial contest/sweepstakes subscription notification and/or entering services, will void Entrant’s Entries and that Entrant may be disqualified. Final eligibility for the award of any prize is subject to eligibility verification as set forth below. All Entries must be posted by the end of the Promotion Period in order to participate. Sponsor’s database clock will be the official timekeeper for this Sweepstakes.

5. WINNER SELECTION: The Winner(s) of the Sweepstakes will be selected in a random drawing from among all eligible Entries received throughout the Promotion Period. The random drawing will be conducted about 12:00 PST after the Promotion Period by Sponsor or its designated representatives whose decisions are final. Odds of winning will vary depending on the number of eligible Entries received.

6. WINNER NOTIFICATION: Winner will be notified by email at the email address provided in the Entry Information approximately 24 hours after the random drawing. Potential Winner must accept a prize by email as directed by Sponsor within 30 days of notification. Sponsor is not responsible for any delay or failure to receive notification for any reason, including inactive email account(s), technical difficulties associated therewith, or Winner’s failure to adequately monitor any email account.

Any winner notification not responded to or returned as undeliverable may result in prize forfeiture. The potential prize winner may be required to sign and return an affidavit of eligibility and release of liability, and a Publicity Release (collectively \”the Prize Claim Documents\”). No substitution or transfer of a prize is permitted except by Sponsor.

7. PRIVACY: Any personal information supplied by you will be subject to the privacy policy of the Sponsor posted at https://willoweol.com/terms-and-conditions. By entering the Sweepstakes, you grant Sponsor permission to share your email address and any other personally identifiable information with the other Sweepstakes Entities for the purpose of administration and prize fulfillment, including use in a publicly available Winners list.

8. LIMITATION OF LIABILITY: Sponsor assumes no responsibility or liability for (a) any incorrect or inaccurate entry information, or for any faulty or failed electronic data transmissions; (b) any unauthorized access to, or theft, destruction or alteration of entries at any point in the operation of this Sweepstakes; (c) any technical malfunction, failure, error, omission, interruption, deletion, defect, delay in operation or communications line failure, regardless of cause, with regard to any equipment, systems, networks, lines, satellites, servers, camera, computers or providers utilized in any aspect of the operation of the Sweepstakes; (d) inaccessibility or unavailability of any network or wireless service, the Internet or website or any combination thereof; (e) suspended or discontinued Internet, wireless or landline phone service; or (f) any injury or damage to participant’s or to any other person’s computer or mobile device which may be related to or resulting from any attempt to participate in the Sweepstakes or download of any materials in the Sweepstakes.

If, for any reason, the Sweepstakes is not capable of running as planned for reasons which may include without limitation, infection by computer virus, tampering, unauthorized intervention, fraud, technical failures, or any other causes which may corrupt or affect the administration, security, fairness, integrity or proper conduct of this Sweepstakes, the Sponsor reserves the right at its sole discretion to cancel, terminate, modify or suspend the Sweepstakes in whole or in part. In such event, Sponsor shall immediately suspend all drawings and prize awards, and Sponsor reserves the right to award any remaining prizes (up to the total ARV as set forth in these Official Rules) in a manner deemed fair and equitable by Sponsor. Sponsor and Released Parties shall not have any further liability to any participant in connection with the Sweepstakes.


A Facebook account may be required to enter. If you don’t already have a Facebook account, visit www.facebook.com to create one. It is free to create an account. This promotion is in no way sponsored, endorsed or administered by, or associated with Facebook. You understand that you are providing your information to the Sponsor and not to Facebook. By participating via the Facebook platform, participants are also subject to Facebook’s data policy and terms of use, which can be found at https://www.facebook.com/about/privacy and https://www.facebook.com/legal/terms/update.

10. WINNER LIST/OFFICIAL RULES: To obtain a copy of the Winner List or a copy of these Official Rules, send your request along with a stamped, self-addressed envelope to: Willow End of Life Education and Planning, 404-1855 Nelson Street, Vancouver, BC. Requests for the names of the winners must be received no later than September 30, 2020 after the Promotion Period has ended. The winner list will be posted after winner confirmation is complete.

11. SPONSOR: Willow End of Life Education and Planning, 404-1855 Nelson Street, Vancouver, BC, hello@willoweol.com

Contacting Us

If you have any questions regarding these Privacy Terms and Conditions please contact us at:

Willow End of Life Education and Planning
Mailing Address:
404-1855 Nelson Street, Vancouver, BC
Canada V6G1M9